A Survival Guide For Men Who Just Discovered DBCO Scents

Congratulations. You found us. You ordered. You opened the package, spritzed or applied whatever you got, walked out into the world, and something happened that you were not fully prepared for.

People noticed.

Not in a subtle way. In a stop mid-sentence, lean in closer than socially acceptable, ask what you're wearing, follow you down the aisle at Target kind of way.

Welcome to life with a DBCO beard. It's a lot. We're sorry. We're not sorry at all.

Here is your official survival guide.

Step 1 — Accept That This Is Your Life Now

The first thing you need to understand is that there is no going back. You have crossed a line. Your beard smells extraordinary and the world knows it now. People are going to notice you. People are going to comment. People are going to lean in closer than they planned to and then try to play it cool like they didn't just smell your face on purpose.

Let them. This is your life now. Embrace it.

Step 2 — Have An Answer Ready

It's going to happen within the first 48 hours. Someone — a coworker, a stranger, a person in line at the coffee shop, your significant other's mother, someone — is going to ask what you're wearing.

You need to be ready.

Practice saying "Doppelganger Beard Co." in the mirror until it sounds casual. Until it sounds like you've been saying it your whole life. Until it sounds like something a man who has always smelled this good would say without thinking twice.

Do not fumble this moment. You have earned it.

Step 3 — The Significant Other Situation

Something is going to shift at home. We're not going to get too specific here because this is a family friendly website. Mostly.

What we will say is that the scents in our lineup were not named Pheromone Phoreplay and Vacation Sex by accident. They were named that because of the effect they have. If your significant other is suddenly more interested in being near your face than usual, that's not a coincidence. That's chemistry. That's science. That's Mafura Butter and a really well chosen fragrance doing exactly what they were designed to do.

You're welcome. She's welcome. Everybody's welcome.

Step 4 — The Grocery Store Encounter

It will happen in the produce section. Or the cereal aisle. Or wherever you happen to be standing when a complete stranger gets close enough to catch a whiff and stops dead in their tracks.

They're going to look around like they're trying to figure out where that smell is coming from. They're going to realize it's you. They're going to make a face that is equal parts confused and delighted.

Stay calm. Make eye contact. Nod once like a man who knows exactly what he's doing.

Then walk away slowly. Let the scent linger. That's the whole move.

Step 5 — The Coworker Problem

Your coworkers are going to notice. Your coworkers are going to comment. Your coworkers are going to ask questions during meetings that have nothing to do with the agenda.

"What is that smell?" "Is that you?" "Have you always smelled like that?"

The answer to all three is yes. Yes it is. Yes it's you. And no, you have not always smelled like this. But you will from now on. That is a promise.

Step 6 — Do Not Panic When Someone Asks to Smell Your Beard

It's going to happen. Someone who is close enough to you — a friend, a family member, a coworker who has completely abandoned professional boundaries — is going to ask if they can smell your beard.

This is normal now. This is your life. Say yes. Let them lean in. Watch their face change.

Then hand them our website address.

Step 7 — The Dog Situation

Dogs are going to lose their minds. Absolute chaos. Every dog you encounter from this point forward is going to be aggressively interested in your face and you're going to have to decide how you feel about that on a case by case basis.

We've had reports of dogs attempting to pee on DBCO wearers to claim them as their own. Full leg lift. No hesitation. No remorse.

And we're not going to lie — we've heard of at least one woman who had her leg cocked and ready to mark her territory too. We appreciate the enthusiasm ladies. Please don't pee on our customers. We need them.

Step 8 — Accept That You Are Now A Walking Advertisement

Every compliment is a sales opportunity. Every "what are you wearing" is a chance to change someone's beard forever. You are now a brand ambassador whether you signed up for it or not.

You didn't sign up for it. But here you are. Smelling incredible. Changing lives one beard at a time.

The Bottom Line

You discovered DBCO. Your beard will never be the same. Your life will never be the same. The people around you will never fully recover from how good you smell.

That's the deal. That's what you signed up for when you clicked add to cart.

Handle it with grace. Handle it with confidence. Handle it like a man whose beard once saved his life.

You know who you are.

🖤 DBCO